Our January, 2025 monthly meeting will start at 1:00 P.M. with a Ouworkshop titled “Branding for Authors: A Workshop to Grow Your Author Brand,” presented by Kelly Utt, which will be followed by our general business and social meeting. Not a NERW member but want to attend the workshop? Join NERW now and receive access to our monthly workshops, private email forum, and Facebook group!
Workshop Description:Learn how to create a strong, memorable brand that will resonate with readers and set you apart in the crowded author market. This workshop covers the essentials of building your author brand—from defining your mission and story to crafting a visual identity and strategic marketing plan. You’ll leave with actionable strategies to boost your visibility, build a loyal reader base, and stand out as an author. What You’ll Learn: How to define and refine your author brand Creating a consistent and professional brand identity Effective strategies for marketing your books and engaging readers How to make your brand resonate with your target audience Join us for this focused session and start building a brand that helps your books get noticed and grow your readership.
Bio: Kelly Utt is a creative strategist, author of over 25 books, and the founder of Blum Creative. With a background in psychology and interactive media, Kelly specializes in helping authors and small businesses elevate their brands through strategic storytelling, design, and marketing. Drawing from her experience as both a business consultant and novelist, she offers a unique, hands-on approach that combines creative vision with business strategy. Kelly’s passion for storytelling and brand development drives her to help clients create memorable brands that resonate and grow. She is based in Nashville, Tennessee.